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More information about DUT126, Marketing Subject Area - Marketing Operational Transaction

The following is additional information provided by Oracle... These are the business questions that can be answered from this (these) subject area(s) contained in this rule:

• How many Leads are converted in the current quarter?
• How many Leads are unassigned in the system?
• Which Sales Campaign resulted in the highest number of Qualified Leads in the last quarter?
• How many Leads are associated for a given Opportunity?
• How many Opportunities were created from a given Lead?
• What are the top 10 products associated to the Leads in the system?
• What are the Leads that are coverted into Opportunities?
• Who are the top Sales representatives by their Lead conversion ratio?
• Who is the Primary Contact and Resource assigned for a given Lead?
• What are the Leads created by a Sales Rep/Sales Manager's team in the Current Quarter and what are their
• What are the sources of the Leads created in the current quarter?
• How many Leads were rejected in the last quarter and what were the reason for those?